Hi, I’m April.
I’ve spent nearly two decades building within hospitality technology, from Preferred Hotels & Resorts to Orbitz, IHG Hotels & Resorts, and Mews. I’ve worked across brand, OTA, and SaaS environments, developing a deep understanding of how distribution, commerce, and operational systems connect at global scale.
At IHG, I led global connectivity supporting over $5B in annual revenue, working across CRS, PMS, GDS, and third-party ecosystems. I supported executive negotiations with Booking.com and Expedia, managed partnerships with third-party integrators like DerbySoft, and led efforts to evolve IHG’s groups booking capabilities. I remain active in advancing industry standards through HEDNA, OpenTravel, and HTNG/AHLA.
I see what others miss: how different stakeholders in hospitality—brands, SaaS platforms, partners, and customers—actually connect. I've spent my career at these intersection points, and that perspective shapes everything I do. I identify where product and partnerships align to create mutual value. I design co-innovation initiatives that solve real customer problems. I mentor teams to think in ecosystems, not silos. And as AI reshapes hospitality, I'm building the partnership and product strategies that will define what comes next.
I lead with high standards and high care. I align stakeholders, mentor product teams, and bring clarity to complex ecosystems. I build systems that scale, commercially, technically, and organizationally.
Approach & Perspective
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I'm focused on helping design that next generation of intelligent, interoperable systems, not just within single platforms, but across entire ecosystems. The future of hospitality isn't one company solving everything. It's brands, SaaS platforms, and tech partners aligned around shared customer outcomes. Systems that automate friction, surface insight in real time, and enable brands and operators to move with precision together, with partners they trust
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I operate where commercial strategy, technical architecture, and organizational alignment intersect. My strength is seeing the system as a whole to identify leverage points, simplify complexity, and design solutions that scale across brands, properties, partners, and platforms.
I thrive in high-stakes environments where clarity is the unlock. Whether navigating enterprise negotiations, influencing roadmap priorities, or aligning distributed teams, I translate ambition into execution. I bring teams together, provide structure to ambiguity and momentum to transformation.
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I believe strong systems require strong teams. I mentor product and technologists to think beyond features and toward ecosystems. I expect rigor, clarity, and ownership and I bring the same to myself.
My leadership style is simple: high standards, high care. I care about my team and the work we produce so that together, we: deliver outcomes, build trust, and make the messy make sense.
Work With Me
I partner with organizations operating complex platform ecosystems—particularly in hospitality, travel, and adjacent industries—where product strategy, partnerships, AI, and intelligent systems intersect. I’m passionate about what I do and am currently completing an Advanced Certificate in AI and Product Strategy at Kellogg School of Management, Northwestern University.
Ways to engage:
Senior-level roles in platform partnerships, ecosystem strategy, or product strategy
Advising on platform and ecosystem strategy at enterprise scale
Enterprise platform and partnership strategy conversations
Industry panels, executive roundtables, and conference speaking engagements
Standards and ecosystem collaboration initiatives
If you’re building the next generation of platforms, ecosystems and intelligent systems, I’m interested in the conversation.